Tag: Seth Godin

  • All Marketers Are Liars by Seth Godin | A book summary for youth

    All Marketers Are Liars by Seth Godin | A book summary for youth

    Marketing is no longer about the stuff you make, but about the stories you tell. All marketers are storytellers. Only the bad ones are liars. The best stories don’t teach people anything new. They let them see what they already believe. When you hear the title All Marketers Are Liars, you might think Seth Godin…